Privacy Policy

Last Updated: June 19, 2025

At BMV Optical Technologies, your privacy matters to us. This Privacy Policy explains how we collect, use, and protect your personal information — including details you provide through our website’s contact form and data collected for marketing and analytics purposes.

By using our website https://bmvoptical.com, you consent to the practices described in this policy.

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1. Information We Collect

We may collect the following types of information:

Contact Information: When you submit our contact form, we collect your name, email address, company name, phone number (if provided), and any additional information you choose to share.

Website and Usage Data: We collect information such as your IP address, browser type, device type, pages visited, and time spent on the site using digital tools for analytics and marketing purposes.

Conversion and Interaction Data: When you engage with our website or advertisements, certain data may be collected to understand user behavior and improve performance (e.g. form completions, visits following ad clicks).

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2. How We Use Your Information

We use your information to:

Respond to your inquiries and provide customer service

Improve our website’s design, functionality, and content

Understand user behavior through website analytics

Help tailor and improve our digital marketing efforts, including remarketing and ad performance measurement

This information may be used in combination with tools and services provided by third-party advertising and analytics platforms to help us better understand and serve our audience.

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3. Marketing and Analytics Tools

To improve our website and advertising, we may use third-party tools that collect non-identifiable and limited personal data. These tools help us:

Measure traffic and performance

Understand how visitors interact with our website

Optimise our digital marketing campaigns, including ad targeting and conversion tracking

In some cases, personal information you voluntarily provide (such as your name, email address, or phone number) may be securely shared in hashed format with advertising platforms to improve the accuracy of conversion tracking. This process is designed to protect your privacy while helping us better understand how our advertising is performing.

You can adjust your browser settings to manage cookie preferences or opt out of interest-based advertising via https://youradchoices.ca.

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4. Consent

By submitting your information through our website or continuing to browse our site, you provide consent for us to collect, use, and disclose your information as described in this policy.

You may withdraw your consent at any time, subject to legal or contractual restrictions, by contacting us at the details below.

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5. Disclosure of Personal Information

We do not sell or rent your personal information. We may share it with trusted third-party service providers to help us operate our website, respond to your inquiries, and improve our marketing and analytics.

These service providers are contractually obligated to protect your information and use it only for the services we’ve requested.

Your data may be processed or stored outside of Canada, where it may be subject to the laws of other jurisdictions.

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6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy or to meet legal requirements.

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7. Security

We take reasonable administrative, technical, and physical measures to safeguard your personal information from loss, theft, and unauthorized access or disclosure. However, no internet-based transmission is completely secure.

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8. Your Rights

Under Canadian privacy law, you have the right to:

Access your personal information

Request corrections to your information

Withdraw consent to the use of your personal data

To make a request, please contact us using the information below.

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9. Contact Us

If you have any questions or concerns about this Privacy Policy or how your personal information is handled, you can contact us at:

BMV Optical Technologies
Email: info@bmvoptical.com
Phone: 613-228-2442
Website: https://bmvoptical.com

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10. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our operations, service providers, or legal obligations. The revised policy will be posted on our website with an updated effective date.

We encourage you to review this page periodically to stay informed about how we handle your personal information.